Onward
By:Howard Schultz,Joanne Gordon
Published on 2012-03-27 by Rodale Books
In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity. Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you'll get an inside look into Schultz's central leadership philosophy: It's not about winning, it's about the right way to win. Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.
This Book was ranked at 4 by Google Books for keyword Biographies & Memoirs.
Book ID of Onward's Books is Dn8xXyvDlSwC, Book which was written byHoward Schultz,Joanne Gordonhave ETAG "o7z49HU/sxI"
Book which was published by Rodale Books since 2012-03-27 have ISBNs, ISBN 13 Code is 9781609613464 and ISBN 10 Code is 1609613465
Reading Mode in Text Status is true and Reading Mode in Image Status is false
Book which have "384 Pages" is Printed at BOOK under CategoryBusiness and Economics
This Book was rated by 13 Raters and have average rate at "3.5"
This eBook Maturity (Adult Book) status is NOT_MATURE
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is true
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